LUXURY DUFFLE BAG

LIFE TIME | 2023

Tasked with independent oversight of digital deliverables spanning e-commerce, web, digital signage, and social media, the project presented an invigorating challenge steeped in the artistry of creative sterility— an obstacle we embraced with a gratifying smile.

Delivering e-commerce deliverables modeled and ready to stand next to brands such as Louis Vuitton and Goyard, our team was able to bring to life a true-to-life opulence the bag embodies.

See the Life Time Luxury Duffle Bag in both leather finishes exclusively on the LifeShop, available nationally.

Director: Darton Weaver

Producer: George Norman

Cinematography: Kevin Dixon

Photography: Kelly Loverud

Talent: Issac Francis